Today we are LIVE with the Author of May We Suggest: Restaurant Menus and the Art of Persuasion, Alison Pearlman.
In this above book she considers how contemporary menus of the widest variety try to influence what we buy, how we dine, and how we feel about both.
She is also the author of Smart Casual: The Transformation of Gourmet Restaurant Style in America (2013), which uncovers the cultural roots of recent upsets to norms in casual and formal restaurant design, from the cuisine to the architecture.
Website: alisonpearlman.com
