How To Design Insanely Profitable Menus and Control Your Costs in the Process.
The menu is a key building block of all restaurants, so it MUST be optimized!
That’s what we will be covering in this MENU FOCUSED webinar.
We will discuss…
What Fonts Increase Sales
Why Menu Size Matters
How To Design a Professional Menu on a Budget
The Importance of Maintaining Accurate Cost Sheets
Why Knowing What Menu Items are the Most Profitable is Vital
1st – Roger Beaudoin – Roger Beaudoin is the founder of Restaurant Rockstars – an online tool to help restaurant owners and managers crush it in the restaurant business. He is also a podcast host, author, speaker, and restaurant consultant.
2nd – Donald Burns – With nearly four decades in the restaurant industry, Donald Burns has worked in the front of the house, back of the house, opened, owned, created and operated original concepts. From that experience, Donald – a two time author – keeps restaurants on top by building their brand. strengthening their team, and increasing their profits.
3rd – Matt Plapp – Matt’s the CEO of America’s Best Restaurants & Restaurant Marketing That Works. Through both companies Matt’s on a mission to help restaurants find more frequent customers through their ground breaking A.B.R strategy…Attract, Build & Retain
We are LIVE with author, speaker and marketing expert Jay Baer today!
Jay is a marketing and customer experience expert advising the world’s most iconic brands. 6-time author. Hall of Fame live and virtual events speaker and host.
What I want to discuss with Jay today are
1st – What it takes to be MASSIVELY relevant for a mom & pop restaurant.
2nd – What do you mean when you say “customers are in charge”?
3rd – What can local brands take from the advice you give major brands.
You can find out more about Jay on his LinkedIn profile:
Let’s talk pizza and how YOU can get more than a “Slice Of The Pie” in your restaurant with owner and author Nick Sarillo.
Nick is the author of “A Slice of the Pie: How to Build a Big Little Business and the owner/founder of “Nick’s Pizza & Pub”.
What I want to discuss from the book
1 – Page 39 “Nick’s Values”
2 – Page 169 “Huddle Structure”
3 – Chapter 3 “Let People Be Themselves”
BUY HIS BOOK HERE
Check Nick out on LinkedIn at www.linkedin.com/in/nickfsarillo
We are LIVE today with the author of The Food & Beverage Magazine Guide To Restaurant Success, Michael Politiz. We’re going to dig into EXACTLY what restaurants need to be doing as we head into being OPEN again across the US!
Michael is also the Publisher and Founder of Food and Beverage Magazine. You can find Michael on LinkedIn at www.linkedin.com/in/politz
Today we are LIVE with the Author of May We Suggest: Restaurant Menus and the Art of Persuasion, Alison Pearlman.
In this above book she considers how contemporary menus of the widest variety try to influence what we buy, how we dine, and how we feel about both.
She is also the author of Smart Casual: The Transformation of Gourmet Restaurant Style in America (2013), which uncovers the cultural roots of recent upsets to norms in casual and formal restaurant design, from the cuisine to the architecture.
Allan is the author of the “One Page Marketing Plan,” which is Amazon’s #1 Global Marketing Book. He’s also a coach of for business owners/entrepreneurs, helping them build their in-house marketing capabilities.
We’ll be live at 4pm EST on Wednesday March 17th…TUNE IN!
What are we going to talk about? I have 3 key topics from his book I want to discuss:
1st- Customer Avatars…GETTING CRAZY CRAZY SPECIFIC. Let’s meet Max Cash & Angela Assistant
2nd – Pain Relief vs Features & Benefits (You’ll want to hear my story on how I almost dropped my new 70″ TV 🙂
3rd – Don’t build your house on a sand foundation…DON’T HAVE ONE STRATEGY
Check out his full LinkedIn Profile
We are LIVE with restaurant author Jeff Toister on today’s Restaurant Expert Roundup.
Jeff is the author of The Service Culture Handbook and has a 2nd book coming out SOON, “The Guaranteed Customer Experience”!
Let’s dig into Jeff’s expertise and help restaurants create a better culture and customer experience.
Jeff’s Full Linkedin Profile: https://www.linkedin.com/in/jefftoister/